| Search for clients in market sectors related to the technical textiles industry, on behalf of this manufacturer of zippers, identifying segments and conducting a sectorial study. |
| Development and implementation of an export marketing plan for the development of a sales network outside of North America on behalf of this knit textile producer. Identification and qualification of apparel agents, distributors and companies in Latin America. Government assistance received. |
| Restructuring of the Sales and Marketing Department. With the help of Industry Canada and the PIC-TV program, carried out a marketing study on the field of embroidery in Québec, conducted a search for new clients, did a customer satisfaction survey, developed an advertising leaflet, a web site, and recruited a representative. |
| Drakkar carried out an extensive study of Quebec textile companies for Quebec public-sector partners: Hydro-Quebec, Investment Quebec, the Société générale de financement and the Minister of Commerce & Industry. |
| Study of the world market for textile techniques, to identify the most promising fields of activity over the coming years. Identification of Quebec growth carriers, firms likely to capitalize on these high-yield sectors. Survey of executives, analyses of companies, and recommendations on the paths to follow. |
| Verification, addition, elimination, validation of company names, and production of a list of all Canadian textile plants whose operations use wet processing. |
| Sectorial study of the Quebec textile market, focusing on high-potential industrial and domestic applications for synthetic monofilaments, client search, contacts. |
| Working from a marketing plan seeking to market textile products abroad, the creation of a new logo, new corporate image, product catalogue and advertising material. |
| Development and implementation of Florida market penetration strategies, to launch a new textile technique for nurseries, greenhouses and garden centers. Potential market estimated at $150 million US. Visits to the site, seminars, exhibitions and the development of communications tools, branding, and a corporate image. |
| • | Establishment and management of a marketing department for the marketing and distribution of civil engineering products. Related plan and strategies. |
| • | Study of the international geomembrane installation industry and positioning of the organization within its world market penetration strategy. |
| Strategic consultation and orientation, marketing management: commercial research on North American geosynthetics, promotion plan, web strategy, advertising, organization of events. |
| In the textile, threads, technical textiles and geosynthetics industries, Drakkar has carried out a large number of major research and development projects for private companies and government agencies. |
| Click on the name of one of our clients for information on our achievements. |
| Textile, threads, technical textiles and geosynthetics |